Your Blogs page houses your storefront's blog, latest news, or press releases.
A Blog post is a specific article, and must be assigned to a Blog.
A Blog is a collection of Blog posts, generally under a particular theme.
In order to display your blog posts on your storefront, you must set these up within your Shopify settings under Online Store > Blog posts.
As each Blog post is housed within a Blog, the first step is to set up a blog.
Within Online Store > Blog posts, go to Manage blogs.
In the upper right-hand corner, select Add blog.
Under Title, enter the name of your blog.
Once you have created a Blog to house your posts, you can create your first Blog post.
Within Online Store > Blog posts, go to Add blog post.
Enter the Title and Content off your blog posts.
Finally, assign your new blog post to a blog - you can reassign an existing blog post to a different blog at any time.
Under Blog posts, select the blog post you wish to edit.
Scroll down to Organization.
Use the Blog drop-down menu to assign your post to one of your blogs.